Digital marketing measured in leads, not likes
Conversion-focused content, analytics tied to revenue, and automated follow-up — built by the same person who builds and optimizes your site.
Get a marketing auditContent that exists to convert
I don't write content to fill a calendar. Every landing page, service page, and campaign asset has one job: turn a visitor into a lead. Copy, structure, and calls to action are designed around how your customers actually decide — then measured against real conversions, not impressions.
- Landing pages built and A/B tested for conversion
- Service and campaign copy aligned with search intent
- Calls to action placed where decisions happen
Measurement wired to revenue
Vanity metrics hide bad campaigns. I wire GA4 and attribution properly — events, conversions, and sources — so you can see which channel and which page produced each lead. When we change something, you'll know within days whether it paid for itself.
- GA4 configured with real conversion events, not defaults
- Attribution: which channel, campaign, and page each lead came from
- Plain-English reporting — numbers you can act on
Email and nurture automation
Most leads don't buy the day they find you. Automated follow-up sequences keep your business in front of them until they're ready — without anyone having to remember to hit send. Built on your existing tools, connected to your lead capture.
- Welcome and follow-up sequences for new leads
- Nurture flows for prospects who went quiet
- Connected to your forms and CRM — no manual exports
How this connects to the other services
Marketing here isn't a silo. The pages I optimize are pages I can edit at the code level, the tracking feeds the SEO work, and the follow-up sequences run on the same automation stack I build for reporting. One system, one person accountable for all of it.
Frequently asked questions
Do you run paid ads?
My focus is the foundation that makes any traffic convert: landing pages, tracking, and follow-up. If you run paid campaigns — yourself or with an ads specialist — I make sure the clicks you pay for land on pages that convert and get measured correctly.
Is this a monthly service or a one-time project?
Both work. A one-time project gets your tracking, landing pages, and email sequences set up correctly. A monthly retainer adds ongoing testing, reporting, and new campaign assets as your business needs them.
What do you need from me to start?
Access to your site and analytics, and one conversation about who your best customers are and what a lead is worth to you. From there I can audit what you have and propose where to start.
Ready to start?
Tell me about your project — you'll hear back within one business day.
Start a project